Frankel recommends Rebump as a cost-effective sales follow-up tool
“The simplest, least expensive thing I've ever wandered upon. Rebump. Have you heard of it? ... We found a tool. I'm making it up, but I think it's 15 dollars a month, and it does the best job. And the percentage of, yes, I'd like to meet with you through this …”
Frankel predicts AdGreetz will generate close to $10M in 2022 revenue
“We're going to do, we'll do close to ten million with, you know, with 20 plus clients.”
Frankel says AdGreetz has raised $12M and is now profitable
“So I think we're up to twelve million, but no, we're breaking even and making money now.”
Former Warner Bros president says flattering bosses helps maintain corporate roles
“Probably maybe to kiss a little bit more butt. Because then you don't especially when I did 30 years of corporate life as president of Warner Brothers because it's easy to bend people out of shape, and it might be better to kiss some butt and continue to be an…”
Frankel claims AdGreetz's enterprise cold call conversion rate reached 62%
“We've gone from kid get away from me. You bother me into a probably 62% of the cold calls that we make turning into people saying, yes, I'd like to know more versus five percent.”
Frankel predicts AdGreetz will reach profitability by November 2020
“No, we will be profitable in about 60 days”
Frankel: AdGreetz has raised about $12M in total funding
“We're up to about 12”
AdGreetz recruited the CTO who built competitor Spirable's entire tech stack
“A company called Spirable, and I needed another, you know, very muscular executive in addition to our CTO. He had built their entire stack. He had built them from the ground up.”
Frankel: AdGreetz is actively working with 12 customers
“We're working with 12.”
Frankel: 2% of brands use personalized video, while 84% call it the future
“This is still a business that about two percent of brands are playing in. Although 84% say it's the future.”
A typical AdGreetz enterprise client pays $396,000 annually
“Well, a typical is approximately 33,000 dollars a month, which gets up to 396,000 a year.”
Frankel witnessed Steve Jobs verbally berating his Warner Brothers colleagues
“When he did come to Warner Brothers, I did see him beat up a number of my colleagues.”
Frankel: Steve Jobs bullied weak people but respected confident thinkers
“If you were weak or not that smart, he would probably bully and go after you. If you had good ideas and spoke your mind and weren't insecure, he respected you and was quite nice.”
Frankel turned down Steve Jobs's Pixar job offer over limited scope
“Well, I was under contract at Warner Brothers at the time, and I said, I can't have this conversation with you, or if they found out, they could let me go, and I'd be out of a job, but it was actually going to work at Pixar, and at Warner Brothers, I had 7000 …”
Eric Frankel retains slightly less than a 33% stake in AdGreetz
“We sold, yes, I own about, I own a little less than a third of the company.”
AdGreetz raised $10M pre-revenue at a $16M valuation in 2012
“Well, that was pre-revenue, and off the top of my head, because it's already about six years ago, we raised ten million at, I don't know, sixteen million dollar valuation.”
Eric Frankel personally invested $2M and raised $8M for AdGreetz
“So, you know, I put in about two million bucks and we raised another eight million from some terrific, smart well-known executives from around the US.”
Brands pay AdGreetz low tens of thousands monthly for personalized video
“Brands pay us tens of thousands of dollars a month in the low tens of thousands of dollars a month to take their advertising from what we call one size fits all that doesn't really fit anyone to hundreds of thousands or millions of unique versions”