e Commerce Cannibalization
topic on 1 show · 1 statements across 1 episodes
1 statements about e Commerce Cannibalization, every show
Blumenthal: Physical stores cause brief e-commerce cannibalization but expand overall demand
“What we found is that if we're going into a new market and we open up that first store, there is some e-commerce cannibalization for a short period of time.
The way to think of it is there's a certain size pizza in that market.
The store comes.
There's a bunch…”