Direct To Consumer Brands

topic on 2 shows · 8 statements across 5 episodes

the Neon Show 20VC

8 statements about Direct To Consumer Brands, every show

20VC Opinion
Paik: Most direct-to-consumer brands are not suitable venture investments
“I would say the vast majority of direct-to-consumer brands, not suitable venture investments.”
Chris Paik May 9, 2023 ▶ 1:04:54 Chris Paik: How I Raised $400M; Substack's Broken Business Model; Music on TikTok vs IG | E1011 · 20VC with Harry Stebbings
NEON SHOW Disclosure
Aggarwal: Fundamentum has focused investments on distribution over D2C brands
“Direct to consumer brands we haven't yet made too many investments because the question is that is it better to invest in distribution or is it better to invest in brand? So far we have invested more in distribution.”
Sanjeev Aggarwal Feb 19, 2020 ▶ 34:05 Sanjeev Aggarwal on 700 Crore IBM Exit and founding Helion & Fundamentum VC
NEON SHOW Insight
Aggarwal: High CAC forces single-product D2C brands to become distributors
“Brand will give you stronger unit economics, but brands will have very high, ah, cost of customer acquisition and repeat rates. So very quickly you will find that if you have very high cost of customer acquisitions, Then you can't be a single product company. …”
Sanjeev Aggarwal Feb 19, 2020 ▶ 34:39 Sanjeev Aggarwal on 700 Crore IBM Exit and founding Helion & Fundamentum VC
20VC Assertion Not checkable as stated
Brown: E-commerce shifted from liquidation to DTC models around 2009
“I think that the wave of e-commerce that had happened prior, which was the whole liquidation era of Guild Group and Rulala and Outlook was beginning to pass. Those companies were still very much present. But I think the tides started to change in that moment, …”
Nick Brown Aug 6, 2018 ▶ 4:01 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
20VC Prediction Not checkable as stated
Brown: DTC brands lacking profitable unit economics will fail to raise capital
“Well, I think you're going to have a moment in time when a lot of these businesses need to show that they have the unit economics that allow them to be profitable, and I think if they're not able to show that, they're going to have a hard time continuing to gr…”
Nick Brown Aug 6, 2018 ▶ 24:36 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
20VC Prediction Held up
Brown: Legacy retailers will increasingly acquire DTC brands through mid-market M&A
“I think you'll probably see more mid-market M&A. I think, you know, we're already seeing a lot of companies being acquisitive in the sort of food and beverage space, certainly in the beauty category. I think we'll probably see that across the board where you h…”
Nick Brown Aug 6, 2018 ▶ 25:10 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
20VC Prediction Not checkable as stated
Physical retail will survive because consumers rely on aggregators for curation
“No, because I think curation is important. I think the reality is not all brands can afford to distribute product directly at scale to their customers. I believe that similar to like wine, fashion needs someone to tell us What looks good. And maybe it's not go…”
Greg Bettinelli Aug 22, 2016 ▶ 12:24 20VC: Upfront Ventures' Greg Bettinelli on Testing For Founder 'Grit' & What It Takes To Build A Successful Consumer Brand Today
20VC Insight
Brand disruption occurs where legacy intermediaries fail to deliver customer value
“So I think any sector where there's been a An intermediary that hasn't lived up to its promise to provide value to the customer is where the opportunity for exploitation by new brands is the highest.”
Weston Gaddy Oct 21, 2015 ▶ 13:09 20 VC 081: From YC to VC with Weston Gaddy @ Bain Capital Ventures

← every entity, every show

Made with StarZero

Turn any episode into a week of clips.

This entire site, thousands of episodes across every show transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.