direct-to-consumer brands

6 statements across 4 episodes · 2 bullish · 2 bearish · 4 people on the record · first statement Oct 21, 2015 by Weston Gaddy · across every show →

Everything said about direct-to-consumer brands, oldest first

Oct 21, 2015
Insight
Brand disruption occurs where legacy intermediaries fail to deliver customer value
“So I think any sector where there's been a An intermediary that hasn't lived up to its promise to provide value to the customer is where the opportunity for exploitation by new brands is the highest.”
Weston Gaddy Oct 21, 2015 ▶ 13:09 20 VC 081: From YC to VC with Weston Gaddy @ Bain Capital Ventures
Aug 22, 2016 bullish
Prediction Not checkable as stated
Physical retail will survive because consumers rely on aggregators for curation
“No, because I think curation is important. I think the reality is not all brands can afford to distribute product directly at scale to their customers. I believe that similar to like wine, fashion needs someone to tell us What looks good. And maybe it's not go…”
Greg Bettinelli Aug 22, 2016 ▶ 12:24 20VC: Upfront Ventures' Greg Bettinelli on Testing For Founder 'Grit' & What It Takes To Build A Successful Consumer Brand Today
Aug 6, 2018
Assertion Not checkable as stated
Brown: E-commerce shifted from liquidation to DTC models around 2009
“I think that the wave of e-commerce that had happened prior, which was the whole liquidation era of Guild Group and Rulala and Outlook was beginning to pass. Those companies were still very much present. But I think the tides started to change in that moment, …”
Nick Brown Aug 6, 2018 ▶ 4:01 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
Aug 6, 2018 bearish
Prediction Not checkable as stated
Brown: DTC brands lacking profitable unit economics will fail to raise capital
“Well, I think you're going to have a moment in time when a lot of these businesses need to show that they have the unit economics that allow them to be profitable, and I think if they're not able to show that, they're going to have a hard time continuing to gr…”
Nick Brown Aug 6, 2018 ▶ 24:36 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
Aug 6, 2018 bullish
Prediction Held up
Brown: Legacy retailers will increasingly acquire DTC brands through mid-market M&A
“I think you'll probably see more mid-market M&A. I think, you know, we're already seeing a lot of companies being acquisitive in the sort of food and beverage space, certainly in the beauty category. I think we'll probably see that across the board where you h…”
Nick Brown Aug 6, 2018 ▶ 25:10 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary
May 9, 2023 negative
Opinion
Paik: Most direct-to-consumer brands are not suitable venture investments
“I would say the vast majority of direct-to-consumer brands, not suitable venture investments.”
Chris Paik May 9, 2023 ▶ 1:04:54 Chris Paik: How I Raised $400M; Substack's Broken Business Model; Music on TikTok vs IG | E1011 · 20VC with Harry Stebbings
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