Data Enrichment

topic on 2 shows · 2 statements across 2 episodes

the Official SaaStr Podcast the a16z Podcast

2 statements about Data Enrichment, every show

a16z Disclosure
Boschwitz: Real-time data enrichment delivers the most value to Vanta's growth team
“Data enrichment very much is where we're finding the most value today, because it's able to give us not just so much more depth, but so much more depth live time that we can react to.”
Emily Boschwitz Jun 19, 2025 ▶ 6:10 Inside a Billion Dollar Company Using AI to Supercharge Marketing & Sales
SAASTR Disclosure
DigitalOcean Enriches All Self-Serve Customer Data to Identify Sales Propensity
“The difference though, is we enrich with data every single customer that comes through that funnel. To determine propensity and if they would benefit from a human touch, right? And if you will, sales assisted”
Cliff Bockard Dec 29, 2022 ▶ 12:01 Big Numbers from Small Customers: How DigitalOcean Accelerated at Scale | DigitalOcean SVP, Revenue

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