CoSell
topic on 1 show · 4 statements across 2 episodes · said 22 times in 3 episodes since 2021
the Official SaaStr Podcast 22
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the Official SaaStr Podcast 22
2023 13 mentions in 1 episode
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4 statements about CoSell, every show
Cassidy: CoSell pays sales advisors $500 a month to open doors
“It means, you know, put them on payroll, you know, so that's what we do. We pay them 500 bucks a month. They open a certain number of doors for us and you know, wet their beak a little bit, right?”
Cassidy: Mass quasi-personalized cold outbound email is waning in effectiveness
“The sort of cold sort of outreach playbook, right, of like, let's just sort of spam the market with sort of quasi personalized communication is waning in effectiveness, right? You should do it, by the way. It's sort of table stakes. You have to do it. On some …”
Cassidy: Meaningful software products require behavioral change, not incremental gains
“In my experience, most meaningful products that I've worked with or sold, there was a pretty, there was a behavioral change component to it. Right. Like it's not just, Hey, we do X just three percent better than Y.”
Cassidy: Mass-produced outbound emails no longer work as buyers grew wise
“Trying to like inundate the market with just this massive amount of like quasi personalized communication, right? Everyone's wise to it now, and you just can't mass produce that and have success, in my opinion, to expect to succeed all the way to the finish li…”