ChatGPT 4o

product on 2 shows · 3 statements across 1 episodes · said 1 times in 1 episodes since 2025

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Reference images matter more than prompts in ChatGPT ad creation
“The prompting is way less important. And the prompting, you can actually be pretty straightforward, and it has a much better understanding of intent and creativity. So the important thing I found in creating good ads are actually the inspiration images and the…”
Jacob Pozel Apr 2, 2025 ▶ 2:31 ChatGPT 4o replaces your $10,000 Ad Agency (Full Tutorial)
Pozel: Multimodal AI requires reference images for smaller brands
“A super important thing to understand about these models is that they have a really good understanding of well-known concepts, ideas, brands. So it knows Nike really well. It knows Adidas really well. Even like the classic online econ brands, like it knows Rid…”
Jacob Pozel Apr 2, 2025 ▶ 6:16 ChatGPT 4o replaces your $10,000 Ad Agency (Full Tutorial)
Pozel: Iterating on AI-generated reference images degrades quality over time
“The logo is still a little bit worse because it can never be more perfect than the reference. Like that's kind of inherently impossible. And so it's always going to get a little bit worse over time.”
Jacob Pozel Apr 2, 2025 ▶ 34:56 ChatGPT 4o replaces your $10,000 Ad Agency (Full Tutorial)

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