Wilson: Care.com user experience was poor when he became CEO
“And, you know, and we're still on this journey today, if we're being honest, it wasn't a great experience.”
Wilson: Child and senior care costs consume 40% of family income
“You have most families, the cost of care 20%. Of income goes out to child care related expenses, and if you're dealing with senior care and other care pieces, that escalates to about 40%.”
Care.com maintains approximately 700 corporate client relationships for employee benefits
“We enjoy about 700 corporate relationships today, and we're finding more and more that companies are coming to us because their employees need that support.”
Wilson: AI tools reduce Care.com concierge research from days to hours
“So research for those cases used to be very manual, very hourly intensive. And now a lot of our researchers and master's level social workers, they can rely on AI and reduce days into hours.”
Wilson: Care.com conversion rate was below 2% when he joined
“Most marketplaces, I always say, convert between two and six percent. We were south of the two percent number.”
Wilson: Care marketplaces cannot balance costs and wages without subsidies
“And you really can't do it
fully without some, again, I think there needs to be subsidy from the government and or, and mostly enterprise.”
Wilson: Care.com is merging enterprise and consumer supply into unified platform
“Rather than having separate supply serving the enterprise side and the consumer side, which it did. We're now merging that supply and thinking about other forms of supply like locations. We want one common Delivery tech platform.”
Care.com data: Care benefits increase employee loyalty and reduce burnout
“I mean, we have a lot of data that they're more loyal. They'll stay longer. And in fact, when they don't have the benefit our future benefits report we see that there's often a very high burnout factor, and there's a little bit of disdain for the company they'…”
Wilson: AI search disruption forces brands toward fragmented social content distribution
“With AI being having a huge disruptive effect in, in search, we're really trying to make sure that we are
Playing and meeting audiences where they're at, publishing a lot of authoritative, educational, and entertaining content, whether it's distributed through…”
Wilson: Care.com historically failed by applying subscriptions to one-off transactions
“If you think about care on the consumer side, where it was for 18 years, really, it was a mostly, it's a transaction experience failed in subscription. And why do you need a subscription after you find, find your match?”
Wilson: Rising corporate healthcare costs lengthen care benefit sales to 24 months
“The sales cycle is a bit longer than I anticipated, and, you know, I knew it was long, but I figured it'd be, ah, it's six to 12 months, but what ends up happening is 12 sometimes becomes 18, becomes 24, particularly now because One of the challenges we're see…”
Wilson: Generative AI will eradicate Care.com's technical debt within one year
“There's the promise of that it'll eradicate this in short period and actually believe it will. I think we're going to work our way out of it over the next year.”
Wilson: Care.com agreed with FTC on difficult cancellations and began changes
“One of the three things that the FTC asserted was our site being a subscription or membership service was hard to cancel. Guess what? I agreed with them. And before they, that, that claim was even there, we already started to change it.”
Wilson: Caregiver earnings rates disputed by FTC were based on real data
“There was another piece where they challenged that the rate that caregivers were making were, maybe not fully an accurate depiction of that rate. We don't know how they could have claimed that because that was, actual real data that we would get off our transa…”
Wilson: Care.com is seven to nine times larger than any competitor
“We're seven, eight, nine times larger, depending on the week than any other next provider.”
Wilson: Upfront contracts on hours and driving prevent caregiver friction
“It's usually around the consistency of hours, which leads me to then say, make sure there's a bit of, even if informal contracting up front, around what that looks like, because, you know, I went through it myself. I had to learn a couple times, too, where I t…”
Wilson: Consolidating household tasks with one caregiver reduces family care costs
“And so I w I can assure you most of those caregivers would love to take some of those duties on because again, it prevents them from having to figure out the scheduling and the calendar Tetris of going to other locations and they can actually earn those wages …”
CapitalG made its first PIPE investment in Care.com
“So the last public investment that was announced was actually an investment in care.com, which was a pipe deal. So our first investment in a public”
Nakache saw huge gap between Craigslist and expensive nanny agencies
“Felt to me like there was a big opportunity for service that provided more vetting than a Craigslist, but was way less expensive than an agency.”