Urban: Less than 5% of e-commerce website visitors are logged in
“To scale triggers, you need identification because less on e-commerce websites, less than five percent of people logged in.”
Urban: BounceX boosts client revenue 10% to 15% within 90 days
“Typically we're any business we work with, we're able to increase their revenue by say five to 20% within, within, within 90 days. And it's usually more in the 10 to 15% range.”
Urban: BounceX sets minimum annual contract price at $72,000
“And then you have the bottom cohort, which is our minimum is a 72 K a year. So it goes six K a month is the companies that we do in five mil, five to 10 mil online.”
BounceX approaches $20M in new quarterly ARR bookings
“Our new books in quarter is approaching 20 minutes.”
Urban: BounceX has around 1,000 paid customer websites
“We're probably on about a thousand websites.
So is that paid customers though?
Yes, it is.”
BounceX publisher unit is growing 3x to $25M in 2020
“Our publisher business unit is, is growing three extra year over a year. That'll probably do 25 mil itself this year, so.”
Criteo's retargeting only lifts client revenue by 0.5%
“And for example, like say retargeting Criteo's whole business. Which they're a multi-billion dollar company. They only increased around about a half percent.”
Urban: BounceX bootstrapped to $1M ARR before raising $1.5M in 2013
“Then we took, then after we got to about 70 K in MRR, so, we got to about the a million dollar AR point. Then we and we had good pipeline, then we raised a bit. We only raised, this is 2013 mid 2013. We only raised a million and a half bucks when we could have…”
Urban: BounceX ran for nearly four years on $1.5M in venture capital
“And then we basically went the first almost four years on that million and a half venture money raised.”
Urban: BounceX has acquired four companies
“We've acquired four companies, so some that's used to fund some acquisitions.”
Urban: BounceX is cash-flow positive and near profitability
“Our cash balance is going up now. So we're close to profitability, but we're cashflow positive.”
BounceX has deployed only ~$30M of its $60M raised
“Altogether, we probably have about 60 into the biz, and we, then you minus your, the cash and balance sheet, and we've probably deployed somewhere in the thirties.”
BounceX will end 2020 well north of $100M in revenue
“We'll, we'll end the year well north of a hundred million.”
Urban: BounceX completed an unannounced acquisition last year
“We did one and wasn't announced.”
Urban: BounceX will probably finish the year above 40% growth
“We're probably, we'll probably finish a year more than that.”
BounceX spent $200K helicoptering CEOs to a US Open suite
“We just spent about 200 K, we rented a private suite of the US Open Finals, we choppered these CEOs into our, basically our suite was, and we also had other CEOs out and like, so they got to kind of meet some other like CEOs or CMOs of big companies. They got …”
Urban: BounceX Employs Around 400 People
“It's about 400.”
BounceX would reject a $1 billion pre-IPO buyout offer
“Not a chance.”