Apt2B
company on 1 show · 5 statements across 1 episodes · said 7 times in 1 episodes since 2024
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A Product Market Fit Show 7
every mention on every show, scene by scene, with the transcript →
5 statements about Apt2B, every show
Alex Back says Apt2B would be 5x larger with early SEO investment
“We were just, we would have, I mean, that company would have been, I don't know, five times the size of what it is right now, probably. Just based on organic traffic alone.”
Furniture buyers care more about discount percentage than total dollars spent
“That's what people are focused on in our industry. They want to know how much they're saving so much more interested in that than how much they're actually spending. They just want to feel like they're getting a good deal. We basically realized there was a dir…”
Furniture market demand follows car and mattress holiday promotional cycles
“The market is driven by holidays and major sales events. So you have like President's Day Memorial Day, July Fourth, Labor Day, Black Friday. These are like, those are the big five. And then you have all these like other ones like Martin Luther King weekend. I…”
Apt2B stayed cash-flow positive by collecting 100% upfront customer deposits
“We were able to time it properly so that we were always stayed cash positive. So we would take a hundred percent customer deposit at the time of border placement.”