See's Candies, every mention
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tap a year for its mentions
every year anyone David Rosenthal 6Ben Gilbert 1
Verbatim, from the transcripts: the passages where See's Candies comes up
Mars Inc. - The Chocolate Story (Audio) · Acquired
- ▶ 2:50:22 David Rosenthal Well, so Forrest's business plan in starting ethylm is basically to build a competitor to C's.
- ▶ 2:50:35 David Rosenthal Seas and high-end chocolate is actually a really, really good business, and the plan is, the way they're gonna compete with Seas is they are going to specialize in liquor-filled chocolates, so they'll make regular non-alcoholic chocolates,…
- ▶ 2:52:04 David Rosenthal Now, as you said, Ben, it's not competing with Mars in any way, it's competing with seas, but the business gets so big and Mars and Forrest's children decide that they want to own this business.
- ▶ 2:56:58 David Rosenthal So speaking of M&A, and, uh, we were also talking about C's and Warren and Charlie a minute ago.
- ▶ 3:50:31 David Rosenthal Including the world-famous C's Candies.
- ▶ 3:50:36 Ben Gilbert Which I didn't know how much I enjoyed Guitard chocolate until, well, I realized how much of it I'd eaten through C's.
Charlie Munger (Audio) · Acquired
- ▶ 3:33 David Rosenthal In fact, they tend to be even better than the old days of C's candies and blue chip stamps because they require zero capital reinvestment, have software margins, and can build global brands much faster than the, what, 50 some odd years it…
- ▶ 34:02 unnamed speaker Well, it's hard for us not to love brands since we were lucky enough to buy the Sea's Candy for twenty million dollars as our first acquisition, and we found out fairly quickly that we could raise the price every year by 10% and nobody…
- ▶ 36:06 unnamed speaker So there are categories like C's or like Hermes where brands lead to pricing power.