Nike, every mention

20 scenes (2022), the whole family · ← back to Nike

mentionsepisodesper episode tap a year for its mentions

Verbatim, from the transcripts: the passages where Nike comes up

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▶ 1:24:54 Ben Gilbert In the vein of consumer brands, we got to do Nike at some point.
▶ 1:25:03 David Rosenthal Nike's one that I really want to do.
▶ 1:25:41 David Rosenthal The little bit I know, I think mostly from The Last Dance, but like the, you know, one of the key, key moments in Nike's history is the signing of the deal with Michael Jordan.
▶ 1:35:36 Ben Gilbert It's just like my, uh, Nikes upstairs that I've got stacked in the closet.

▶ 2:57:38 David Rosenthal Then after they do the deal, they send him a pair of Nikes as like a joke.

▶ 1:25:05 Ben Gilbert And for folks who don't know, I, like, I'm pretty sure when I was at Ohio State, I remember the stat that us and the University of Oregon, by virtue of, of Nike using it as their testing ground, and, and the incredible rabid fanhood for…

▶ 52:34 Ben Gilbert Brooks, Brooks, Brooks, Brooks, and of course some Asics and some, um, some newer brands too, and of course the, the, the new crazy Nike shoes.
▶ 52:40 Ben Gilbert But they just realized, we are not going to beat Nike.
▶ 52:44 Ben Gilbert Like, we are not going to beat Nike at the everything game, so we have to niche down and play a different game.

▶ 24:17 David Rosenthal I mean, you mentioned, um, that other company in, in Oregon.
▶ 24:26 David Rosenthal Which is an amazing company down there.
▶ 24:29 Jim Weber It's a great company.
▶ 46:15 Jim Weber And then the backdrop is the largest brand in our space, Nike, ah, signs a 27 year marketing agreement with the governing body of our sport, USA Track and Field.
▶ 46:36 Jim Weber And then, of course, you know, University of Oregon is a, is a Nike university in more ways than one, and so they wrap it up, right?
▶ 48:17 Jim Weber You, you didn't do the, you know, you didn't take it, we asked you to take it down, and Nike was all sitting right behind him.
▶ 59:10 David Rosenthal Do you think you need to do what the other folks in Oregon have done and build, you know, the whole consumer experience yourself, or is it a partnership?
▶ 59:23 Jim Weber So we're, you know, look, Nike plus is a fantastic ecosystem.
▶ 59:28 Jim Weber I'd love to have an ecosystem like that, but we're still, you know, we're still selling more runners than they are.

▶ 1:00 David Rosenthal What they went from under Jim, they went from like de minimis small number of millions of revenue to over a billion in revenue a year competing with Nike and Adidas.

▶ 1:05:56 Brendan Eich Wind surfing user generated in some ways, Bill Bowerman, Nike.

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