NFL Films, every mention

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every year anyone Ben Gilbert 8David Rosenthal 7

Verbatim, from the transcripts: the passages where NFL Films comes up

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Formula 1: Fast cars, celebrities, and B2B software (Audio) · Acquired Mar 5, 2026 · 1 mention

  • ▶ 4:21:04 Ben Gilbert The Seahawks just won the Superbowl and NFL films released on YouTube, a 40 minute cut of the game called mic'd up.

The NFL: How small-town teams became America's most valuable sports empire (Audio) · Acquired Jan 27, 2026 · 14 mentions

  • ▶ 1:20:21 Ben Gilbert And it has to be super polished, and it has to be super controlled, and Ed Sable's little outfit that would become NFL Films is the ultimate embodiment of Rozelle's mindset.
  • ▶ 1:20:33 Ben Gilbert I don't think Rozelle could have created this on his own, but when you watch anything from NFL Films, it has Pete Rozelle's personality oozing all over it in terms of what we are creating is entertainment and polish.
  • ▶ 1:20:48 David Rosenthal So, for two years, they do the championship game, and then in 1965, Ed comes to Pete with the idea of like, hey, let's make this a core in-house division of the NFL, and they start NFL films.
  • ▶ 1:21:16 David Rosenthal All of this content that we're just bombarded with today, it all starts here with the sables and with NFL films.
  • ▶ 1:21:27 Ben Gilbert Once Roselle green lights NFL films, he basically says, okay, there's a lot of people in my organization that might want to do something with this at some point, but we want to be hands off.
  • ▶ 1:33:54 David Rosenthal So everything we were talking about a minute ago with NFL Films and Roselle and all the brilliance there and how it was so important and this realization that football and the NFL would be made for TV, Joe Namath was the first modern
  • ▶ 1:51:11 David Rosenthal They had NFL films, NFL enterprises, et cetera, everything.
  • ▶ 1:51:24 Ben Gilbert And NFL films hires twice as many people, and they go film every single AFL game too, starting immediately.
  • ▶ 2:22:11 Ben Gilbert Compare this to baseball, where not only was there no place to go watch them, but there was no one capturing the footage to even highlight it, but NFL has NFL films, and using high quality cameras and film stock, they are capturing great…
  • ▶ 2:23:09 David Rosenthal You get the film stock back from all the games all around the country, back to NFL films.
  • ▶ 2:33:54 David Rosenthal There's revenue from the NFL Films Division.
  • ▶ 2:39:04 Ben Gilbert 10% comes from sponsorship and advertising, and then about nine percent is other, which I'm guessing is where NFL films and a lot of that stuff sort of lies.
  • ▶ 2:58:56 Ben Gilbert The NFL doesn't have to film the games other than NFL films.
  • ▶ 3:37:53 David Rosenthal So this is now like a hole dumping all of the NFL media rights for some games, but also all of this ancillary content and NFL films content, right?
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