3 Musketeers, every mention
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Verbatim, from the transcripts: the passages where 3 Musketeers comes up
Mars Inc. - The Chocolate Story (Audio) · Acquired
- ▶ 1:04:20 David Rosenthal In 1932, they add Three Musketeers to the lineup.
- ▶ 1:04:24 David Rosenthal Now Three Musketeers originally was something very different.
- ▶ 1:04:28 Ben Gilbert So listeners, you are probably thinking to yourself, a Three Musketeers bar is just that nougat and chocolate.
- ▶ 1:04:39 Ben Gilbert Well, Three Musketeers is actually a misnomer.
- ▶ 1:04:42 Ben Gilbert I see you're eating at Three Musketeers.
- ▶ 1:04:57 Ben Gilbert I think part of it was also a spike in, uh, strawberry prices, and so they just did away with the vanilla, and so now it's just called Three Musketeers, even though it's only the chocolate variant.
- ▶ 1:05:11 David Rosenthal So, if you're paying attention here and thinking, like, wait a minute, they built this factory in, 1928, 1929, sales are skyrocketing, Frank is living large, 1930, they introduced Snickers, 1932, they introduced Three Musketeers.
- ▶ 1:07:02 Ben Gilbert The Milky Way, the Three Musketeers, and the Snickers are all just adding one ingredient to the same thing.
- ▶ 1:07:49 David Rosenthal As evidenced by the fact that, you know, here we are today eating the most popular candies in the world that Mars makes, and it's still Snickers, Milky Way, Three Musketeers, M&Ms, which we will get into.
- ▶ 1:22:08 Ben Gilbert Three Musketeers.
- ▶ 1:22:11 Ben Gilbert That is the brand that they decided to use for Three Musketeers overseas.
- ▶ 2:45:04 David Rosenthal And as a result, in 1973, the combined Mars, which is all of the legacy Mars Inc. products, Snickers, Milky Way, Three Musketeers, et cetera, plus M&M's, passes all of Hershey to become the number one candy company in America.