beacons

3 statements across 3 episodes · 2 bullish · 0 bearish · 3 people on the record · first statement Jan 2, 2019 by Christina Mercando · across every show →

Everything said about beacons, oldest first

Jan 2, 2019 bullish
Prediction Held up
Mercando: Beacons will enable physical stores to collect e-commerce style data
“One of the things that I'm interested in in beacons is when you walk into a physical space, you can now get more data on people and more information. So if you think about e-commerce You know, there, there's so much data that we were collecting, you know, when…”
Christina Mercando Jan 2, 2019 ▶ 9:30 a16z Podcast | The Wearables Session
Jan 2, 2019
Assertion Contradicted
Evans: Bluetooth beacons enable indoor location tracking within six inches
“The interesting thing about beacons is they give you this way of digging in and actually saying, actually, you know, you can know exactly where the phone is inside the store or inside the building... We've now got this kind of latent technology, it's almost as…”
Benedict Evans Jan 2, 2019 ▶ 6:12 a16z Podcast | Location, Location, Location -- and Mobile
Jan 2, 2019 positive
Assertion Partly supported
Goslins: Welsh National Museums use apps and beacons to personalize content
“The National Museum System of Wales, where across all of their museums, before you go, you download an app, you put in all your preferences. How old are you? What are you interested in? You know, what level of information is interesting to you? And then as you…”
Rachel Goslins Jan 2, 2019 ▶ 23:16 a16z Podcast | The Living Museum
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