TV advertising
2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Jan 19, 2022 by Rob Schutz · across every show →
Everything said about TV advertising, oldest first
Jan 19, 2022
Schutz: Spending $50K Monthly on TV Ads Yielded No Definitive Results
“You know, I think that I look back to when I launched TV many years ago as my first channel. I tried to do it just like dipping my toe in the water. Let's spend 50 K a month, right? How do we test? Because it's a lot of money. It's a high ante to get into TV. …”