daily active users
also referred to as: dau · daus
5 statements across 4 episodes · 0 bullish · 1 bearish · 4 people on the record · first statement Mar 17, 2017 by Kevin Chou · across every show →
Everything said about daily active users, oldest first
Mar 17, 2017
Chou: Standard consumer metrics like DAU and MAU fail in gaming
“Looking at day one, day seven, day 30, day 90, day one 80, day 365, none of these metrics. Really tell the right, you know, story, nor does looking at DAU, and certainly not MAU. So some of these kind of common metrics that other kind of consumer services use …”
May 24, 2019 negative
Collin: Founders should not switch update metrics when performance drops
“The first one is you should choose the metrics that you will track and you should not change them. Too often I've seen entrepreneurs For example, track revenue, and then maybe revenue is not going as well as expected, so all of a sudden we'll switch to DAUs be…”
Oct 26, 2022
Sahgal: Growth teams should prioritize retention over daily active users
“Daily active users is so, so downstream, and by itself, it really does not mean anything. So really, you don't want to focus on daily active users. You want to focus on way more upstream metrics, like retention, or even more upstream than that, what drives ret…”
Jun 21, 2023 neutral
Jun 21, 2023
Gotthilf: Duolingo measured PR success directly using daily active users
“So for Duolingo, it was DAUs. Like if we were actually able to get new users that became active users, that was our success metric, because then we knew that we were reaching the right audience and that, you know, the story that was told was the story that we …”