Doshi: Talking to users yields far more insight than analyzing data graphs
Suhail Doshi · Suhail Doshi - How to Measure Your Product · Y Combinator · Sep 12, 2018 · at 33:03
Suhail Doshi, co-founder of Mixpanel, discusses early-stage product analytics at Y Combinator's Startup School.
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“So, I don't think there's any way that you can kind of skirt by talking to customers, but here's the benefit of talking to customers, even though it feel, maybe it's more tedious than looking at a graph you're going to get way more information and depth from talking to customers than you ever will looking at a data point in a graph. No matter how much you slice and dice and segment the data, no matter how mathematical you are about it, you will never get as much information in building your own intuition than just talking to customers, and it's really critical that you do it.”
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