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Jonathan Gill

Cofounder & CEO, Backtracks · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

Jonathan Gill is the cofounder and CEO of Backtracks. Backtracks is a podcast analytics and hosting platform.

8statements → 4claims → 3claims resolved → 67%fully supported → 3.5/5average certainty → 2.5/5average debate potential →

2 supported 0 partly supported 1 contradicted 1 not checkable as stated how the 4 claims stand · each chip opens the sources

1 prediction · 3 assertions · 2 opinions · 1 insight · 1 disclosure · every statement was checked. The prediction and assertions are the 4 claims: statements the public record can support or contradict. 3 are resolved, and 1 names no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Jonathan argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Gill: Chinese professors quit to make millions podcasting
“There's been, ah, basically professors that have quit their teaching positions to be full-time podcasters because they quite literally make millions of dollars podcasting.”
Jonathan Gill May 15, 2019 ▶ 29:36 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator

Their most notable contradicted claim

Assertion Contradicted
Gill: Audio recall lasts 36% longer than visual media
“People actually do remember what they hear. Yeah. 36 to 39% longer than what they see and what they read, which is actually a video advertiser, like, hidden piece of research”
Jonathan Gill May 15, 2019 ▶ 35:07 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator

Everything Jonathan Gill said on the Y Combinator Startup Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Gill: The podcast ecosystem is not ready for subscription content
“From our view, the podcast ecosystem at large is not really ready for subscription content”
Jonathan Gill May 15, 2019 ▶ 0:39 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Disclosure
Gill: Publishers avoid Backtracks because it filters out fraud
“We have people not use us because we detect fraud, we remove things like that”
Jonathan Gill May 15, 2019 ▶ 4:43 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Opinion
Gill: Podcasting and newsletters are the last channels for free speech
“Podcasting, and even, I probably say newsletters, it's one of the last ways to get direct free speech from someone's mind out into the world, and people will say things in a podcast that they couldn't Print or they can do something in a newsletter they couldn'…”
Jonathan Gill May 15, 2019 ▶ 17:27 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Assertion Supported
Gill: Chinese professors quit to make millions podcasting
“There's been, ah, basically professors that have quit their teaching positions to be full-time podcasters because they quite literally make millions of dollars podcasting.”
Jonathan Gill May 15, 2019 ▶ 29:36 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Prediction Not checkable as stated
Gill: Future professors will monetize like branded sports stars
“Imagine professors as the sports stars of the future where, oh yeah, what are you wearing? What are you sponsored by? But that sort of means of monetization and where, where it's going for educational content. We think that that personal brand will become more…”
Jonathan Gill May 15, 2019 ▶ 30:14 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Assertion Supported
Gill: China's paid audio market exceeds the US market
“The ecosystem for podcasting and paid for content in China is much greater than even the U.S. Market.”
Jonathan Gill May 15, 2019 ▶ 1:57 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Insight
Gill: Metric-driven podcast production risks losing the medium's magic
“Metric driven content production that's very professionally done sometimes loses the magic of podcasting.”
Jonathan Gill May 15, 2019 ▶ 18:57 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator
Assertion Contradicted
Gill: Audio recall lasts 36% longer than visual media
“People actually do remember what they hear. Yeah. 36 to 39% longer than what they see and what they read, which is actually a video advertiser, like, hidden piece of research”
Jonathan Gill May 15, 2019 ▶ 35:07 Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtracks · Y Combinator

Appearances (1)

EpisodeDateSpeaking time
Monetizing Podcasts and Newsletters - Chris Best of Substack and Jonathan Gill of Backtrac May 15, 2019 21m
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