Kat Mañalac

11 statements across 2 episodes · 4 bullish · 2 bearish · 2 people on the record · first statement Sep 19, 2018 by Kat Mañalac · said 15 times in 8 episodes since 2017 · across every show →

On the record as a speaker too: Kat Mañalac's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Craig Cannon (8), Kat Mignalek (1), David Hua (1), Alexandria Lafci (1)

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every mention, scene by scene, with the transcript →

Everything said about Kat Mañalac, oldest first

Sep 19, 2018 positive
Insight
Mañalac: Early-stage startups should offer press exclusives to secure reporter interest
“A reporter is more likely to pick up your story and write it if they get an exclusive, if they can break the news, if they can get that scoop. So I recommend offering that one publication at exclusive, and once you're a bigger company, and more of a household …”
Kat Mañalac Sep 19, 2018 ▶ 32:57 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Sep 19, 2018 positive
Insight
Mañalac: Warm PR introductions yield 50% response rates versus 10% for cold
“Cold emailing will get you, maybe if you're lucky, a one in 10 response, and warm introductions will get, you know, at least half the time you'll get someone to respond to you.”
Kat Mañalac Sep 19, 2018 ▶ 33:52 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Sep 19, 2018
Insight
Mañalac: PR announcements require an absolute minimum of two weeks lead time
“Say you want to announce something two or three weeks from now, give it at the very least two weeks for the whole process of warm introductions and making, you know, a, you know, meeting with that reporter and then having the piece come out. So two weeks is th…”
Kat Mañalac Sep 19, 2018 ▶ 35:26 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Sep 19, 2018 positive
Insight
Mañalac: Outline three to five key points rather than over-rehearsing press interviews
“What I typically tell founders to do is have answers to all those questions and then what I recommend doing before talking to press is bullet pointing the three to five points that you want to make sure to talk about in an interview, and then let the rest of t…”
Kat Mañalac Sep 19, 2018 ▶ 29:53 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Sep 19, 2018
Disclosure
Mañalac: Y Combinator uses three-to-five sentence email pitches for startup press launches
“So usually when we are pitching, ah, companies at YC, when we're pitching to press about their launches or fundraising, this is the pitch that we send to reporters.”
Kat Mañalac Sep 19, 2018 ▶ 26:46 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Sep 19, 2018
Insight
Mañalac: A startup's one-sentence pitch must only cover product and target customer
“So one sentence pitch should go over two things, what you're building and who you're building it for. And you should be able to say this in jargon free terms that anyone can understand and repeat.”
Kat Mañalac Sep 19, 2018 ▶ 25:12 PR + Content for Growth by Kat Mañalac and Craig Cannon · Y Combinator
Feb 9, 2023 positive
Insight
Mañalac: Multi-channel launches help identify whether founders target the right audience
“Launching on different channels will also help you determine whether you're even talking to the right users. Different channels will naturally reach different audiences.”
Kat Mignalek Feb 9, 2023 ▶ 11:57 The Best Way To Launch Your Startup | Startup School · Y Combinator
Feb 9, 2023
Insight
Mañalac: Longer delays onboarding waitlist users makes conversion harder
“The longer you wait to launch an actual product, And the longer you wait to onboard people, the harder it is to convert people from your waitlist.”
Kat Mignalek Feb 9, 2023 ▶ 19:05 The Best Way To Launch Your Startup | Startup School · Y Combinator
Feb 9, 2023 bearish
Insight
Mañalac: Press is not scalable and will not create product-market fit
“Even if you do land press, it's not a silver bullet. It's not a scalable way to get users. It might help you get in front of some early users and investors, but as you see, press can't be counted on for sustained growth. It will not get you to product market f…”
Kat Mignalek Feb 9, 2023 ▶ 19:36 The Best Way To Launch Your Startup | Startup School · Y Combinator
Feb 9, 2023
Insight
Mañalac: Early unpolished launches test if problems are worth paying for
“Putting your product out there, even in its earliest state, will help you determine whether you're solving a big enough problem that someone is willing to pay for you or use you even in the product's really unpolished state.”
Kat Mignalek Feb 9, 2023 ▶ 1:58 The Best Way To Launch Your Startup | Startup School · Y Combinator
Feb 9, 2023 negative
Assertion Not checkable as stated
Mañalac: US startups raising under $1M struggle to get press
“These days, if you are an early stage company that hasn't raised, you know, say a million or more, it's going to be incredibly hard to land press stories, at least in the US.”
Kat Mignalek Feb 9, 2023 ▶ 19:25 The Best Way To Launch Your Startup | Startup School · Y Combinator
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