consumer research
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Mar 2, 2018 by Avni Patel Thompson · across every show →
Everything said about consumer research, oldest first
Mar 2, 2018 negative
Thompson: Surveys fail because users struggle to articulate their problems
“That's where I think also like surveys and things like that can be limiting because people sometimes a can't articulate what their problem is in the way that they want to. But sometimes there's other emotions at war like shame or embarrassment or things like t…”