Suri: Gurgaon liquor stores get Diageo and Pernod to fund their construction
Shuchir Suri · Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath · Jul 3, 2024 · at 2:54:26
Shuchir Suri discusses how retail liquor store economics and brand partnerships function in Gurgaon compared to other Indian markets.
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“But now nowadays in Gurgaon, it works on some bidding system. And then actually the store doesn't pay for construction. They go to a Diageo, they go to Perno and they said, this is my space. Turn it around in 30 days. And then it's a full branded store of a certain brand.”
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