The Ledger
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Wong: Natural-Looking Asian KOLs Drive More Engagement Than Creators With Plastic Surgery
“One of the trends that we were able to observe is that people that were, you know, more natural looking per se, They were able to get a lot more fan engagement and traffic without posting any kind of explicit content.”
Scarlett International Pulls Direct Creator Data from OnlyFans and Fansly
“Because we work directly with OnlyFans and Fansly, we're able to pull the data from each content creator. So we can see immediately what kind of content sells better, which dates sell better, and what kind of events that we do not want to clash with.”
Scarlett International contracts forbid creators from meeting fans offline
“As for our contents, our contract state is that we do not allow them to do any sort of this behavior. We do not allow them to meet their fans offline because of security sake.”
Scarlett International contractually bars creators from producing adult content
“And what I'm very proud to say is that as Scarlett, nobody that works with us does adult content, not just because of regulation, but actually within our contracts itself, we definitely don't allow any sort of this kind of behavior.”
Scarlett rebranded a Taipei Hooters employee into a TV cast member in two months
“So we worked on her brand imaging for a little bit and lo and behold, within two months after, you know, we convinced her to stop working at Hooters, she was picked up to be a regular cast member for a TV show.”
Wong: Scarlett Secured $400K Commitment to Spin Out LinkMe
“And we've just based on our concept about link linked me versus link tree. At this point, we have a commitment for about 400,000 us.”
Wong: Scarlett Reached About $250K Monthly Recurring Revenue in November 2022
“But conversely in November, our ARR, our MRR was back up to around 250 K us per month.”
Wong: Scarlett Experienced a 20% Revenue Drop in September 2022
“So in September, from August to September, we had a 20% revenue drop.”