Consultant Peter van Eyprin discusses business minimalism with host Sean Weisbrot, arguing against startups attempting to imitate multi-product giants like Google or Amazon.
“And the truth is to really be a successful entrepreneur, you need to find one problem or pain point that you solve for people and go after it. And all the rest of the stuff is just noise.”
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More from Peter van Eyprin
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Van Eyprin: Big swings into new verticals rarely succeed anymore
“I feel like companies that tend to take big swings into other verticals, the conglomerations, they don't really work that well often anymore.”
Peter van EyprinDec 15, 2020▶ 17:21Why Dogfooding Your Own Product Exposes What All Your Data Misses
Insight
Van Eyprin: Founders Often Keep Costly, Zero-Revenue Features to Appease Complainers
“And most business owners are going to give into that. And I see that often, even giving into it at the point where It's an expense for them to maintain it. And there's literally no revenue left from having this feature. They just want to quote unquote, keep th…”
Peter van EyprinDec 15, 2020▶ 5:54Why Dogfooding Your Own Product Exposes What All Your Data Misses
Insight
Van Eyprin: Soften Feature Deprecation by Announcing Desirable New Features
“We like to put it as a feature trade-off, and we try to make a weighted trade-off, is what we call it. So, on the one hand, you're losing this thing that you love every day. On the other hand, We're going to announce that the same time that we're adding this o…”
Peter van EyprinDec 15, 2020▶ 8:12Why Dogfooding Your Own Product Exposes What All Your Data Misses
Insight
Van Eyprin: Maintaining low-usage features creates an unspoken focus penalty
“There's always an unspoken expense here of focus, both on the businesses side and on the customer side.”
Peter van EyprinDec 15, 2020▶ 9:21Why Dogfooding Your Own Product Exposes What All Your Data Misses
Insight
Van Eyprin: Aggressive Promotion Quickly Reveals if a Feature Has Real Value
“If you're really promoting the heck out of this feature, it becomes really Quickly obvious from both a budget standpoint of the money you're spending promoting this feature and the return you're getting, whether this feature has value or not.”
Peter van EyprinDec 15, 2020▶ 11:37Why Dogfooding Your Own Product Exposes What All Your Data Misses
Insight
Van Eyprin: Teams Must Dogfood Software to Understand True User Pain
“Dogfooding is the concept of everyone has to use your own product. You need to understand the pain points of the software you're developing. Right. And so likewise, if you're never your own customer, you don't know what your customer's going through. You don't…”
Peter van EyprinDec 15, 2020▶ 20:25Why Dogfooding Your Own Product Exposes What All Your Data Misses
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