PPC
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Nov 4, 2025 by Jeff Archibald · across every show →
Everything said about PPC, oldest first
Nov 4, 2025 negative
Archibald: Extreme frugality and avoiding marketing spend hindered agency growth
“We didn't spend anything on a marketing strategy. We didn't spend anything on SEO or PPC or anything like that. It was like bare bones, free tools, super cheap shit, whatever we could do to save the buck. And like, I think that in retrospect, that really is a …”