Playbook UX

8 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Oct 12, 2021 by Lindsay Allard · across every show →

Everything said about Playbook UX, oldest first

Oct 12, 2021
Insight
Users care about broken workflows, not minor UI styling inconsistencies
“The user does not most of the time really care, to be honest. Like we've put it in front of so many people and they're like, oh yeah, I didn't really notice that. But they do notice when they can't figure out, when they got frustrated.”
Lindsay Allard Oct 12, 2021 ▶ 30:17 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021
Insight
Repeated specific questions unlock deeper usability test feedback
“If you just ask, like spend a few minutes on this website, people are gonna be like, okay, it looks good. You know, Keep asking in different ways, and then you'll get people to kind of open up and say more and give like really interesting feedback that way.”
Lindsay Allard Oct 12, 2021 ▶ 9:28 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021 positive
Insight
Usability feedback usually requires small tweaks rather than major overhauls
“I've realized it's always the little stuff, and that's the best part about this type of feedback. It's just, I need a header here, or a label needs to be a little bit more clear, or I need to learn more button here because people just wanted to know a little b…”
Lindsay Allard Oct 12, 2021 ▶ 27:54 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021
Insight
Asking users if they like a product invites polite false positives
“You're not like, hey, here's a product. Do you like it? Because then when you ask that question, it leads people to say, yeah, okay. They don't want to hurt your feelings, right? They don't want to say, no, I hate it. So you want to understand, like, is this a…”
Lindsay Allard Oct 12, 2021 ▶ 6:36 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021 positive
Disclosure
PlaybookUX pivoted its target customer from PMs to UX researchers
“When we first started out at Playbook UX, we thought our hypothesis was we were going to sell to product managers, but then we really started interviewing UX researchers saying a lot of them using our platform. And we're like, oh no, no, no. These are the peop…”
Lindsay Allard Oct 12, 2021 ▶ 5:00 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021
Insight
Explicitly priming shy users unlocks critical, unfiltered feedback
“If people are kind of on the more shy end or they just don't feel comfortable giving like negative feedback, you can write things like, Hey, it's okay. We want to hear what you have to say, your unfiltered thoughts, your unfiltered opinions. This is how we're …”
Lindsay Allard Oct 12, 2021 ▶ 9:59 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021 neutral
Insight
Companies split between preferring naive and experienced product testers
“Some companies don't want people who are like doing it all the time. They want person who's not trained, you know, knows exactly how to give tests and give feedback perfectly. But some companies want those people who are like really trained because they know w…”
Lindsay Allard Oct 12, 2021 ▶ 24:21 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Oct 12, 2021
Insight
Founders resist user feedback due to fear of negative reactions
“One thing I always see is a lot of startups resistant to getting user feedback, customer feedback, even though people preach it all the time, like get user feedback, put it in front of users. And I think it's always been, you know, oh, that's, why don't they w…”
Lindsay Allard Oct 12, 2021 ▶ 31:34 She Thought Her Product Was Obvious - Then Watched 10 Strangers Struggle
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 300 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.