content marketing

2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Feb 7, 2021 by Kevin Geary · across every show →

Everything said about content marketing, oldest first

Feb 7, 2021
Insight
Geary: Local businesses should create hyper-local content rather than broad national articles
“National SEO is very heavy into content marketing because that content marketing has a nationwide or even a global reach. Whereas if I was a small local roofer, I wouldn't be creating as much article based content targeting anybody in the United States. I'd wa…”
Kevin Geary Feb 7, 2021 ▶ 26:58 Why a Gorgeous Website Can't Convert a Soul
Sep 16, 2021 positive
Opinion
Sokhenko: Content Is the Main Area Where Brands Should Allocate Budget
“Content was always important and probably for brands, for businesses, it's the main source where the budget should be put on because customers can always feel whether the content is real, whether the content is of high quality, and you should really pay attent…”
Katerina Sokhenko Sep 16, 2021 ▶ 2:28 Gen Z Spotted Your Fake Values Before You Finished the Post
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