The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 4 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Ryan Levesque spent $1 million of his own money marketing 'Ask'
“I spent a million dollars of my own money.”
Ryan Levesque plans to spend his entire next book advance on marketing
“Whatever I get for the advance will be a marketing project for the next book. That's what it comes down to. So the bigger advance, the more books I'll be able to move. And I'm committed to that. Like I'll spend every penny of that advance to in Facebook ads.”
Ryan Levesque charged $75,000 upfront plus royalties for marketing consulting
“Businesses paid me a retainer. So it ended up being as much as 5000 dollars a month. And that was for a, in the end, a bi-weekly, 30 minute phone call. That was the consulting piece. They'd also pay me a big upfront chunk of money. To design their overall funn…”