The Ledger
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Rob Riggs: Marketing agencies lack in-house technical execution resources
“Marketing agencies specifically have a lot of talent in house with strategy and design, but a lot of times they don't have the technical resource in house to help take those concepts and put them online.”
Riggs: Agency achieved close to 30% net margin on $1.2M revenue
“So we were able to keep probably close to 30% on that.”
Riggs: Lower-Tier Website Projects Start at $6,000 to $8,000
“But that that lower tier site, we start in the six to eight K range.”
Riggs: Agency Retainers Range from $500 to Five Figures Monthly
“So everything from, yeah, like you're saying from the 500 on the low end up to, you know, we have clients paying in the five figures for heavy development work.”