Disclosure certainty 4/5 debate potential 1/5

Riggs: Lower-Tier Website Projects Start at $6,000 to $8,000

Rob Riggs · His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs · Jun 17, 2016 · at 3:39

Rob Riggs, founder of a technical web development agency, explains his firm's pricing structure for entry-level projects to Nathan Latka.

0:00 / 0:06exact quote · 6.4s
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“But that that lower tier site, we start in the six to eight K range.”

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More from Rob Riggs

Insight
Rob Riggs: Marketing agencies lack in-house technical execution resources
“Marketing agencies specifically have a lot of talent in house with strategy and design, but a lot of times they don't have the technical resource in house to help take those concepts and put them online.”
Rob Riggs Jun 17, 2016 ▶ 7:39 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
Assertion Not checkable as stated
Riggs: Agency achieved close to 30% net margin on $1.2M revenue
“So we were able to keep probably close to 30% on that.”
Rob Riggs Jun 17, 2016 ▶ 8:44 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
Disclosure
Riggs: Agency Retainers Range from $500 to Five Figures Monthly
“So everything from, yeah, like you're saying from the 500 on the low end up to, you know, we have clients paying in the five figures for heavy development work.”
Rob Riggs Jun 17, 2016 ▶ 4:05 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
Assertion Not checkable as stated
Riggs: Agency made roughly $5,000 top line in 2004
“In 2004 our, you know, the revenue I probably made you know, 5000 dollars. Total top line.”
Rob Riggs Jun 17, 2016 ▶ 6:03 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
Assertion Not checkable as stated
Rob Riggs: Agency generated $1.2M in revenue in 2015
“So in 2015, we were at 1.2 mil.”
Rob Riggs Jun 17, 2016 ▶ 6:19 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
Assertion Not checkable as stated
Rob Riggs: 90% of agency work is referral-based
“90% of our work is referral based.”
Rob Riggs Jun 17, 2016 ▶ 6:56 His Agency Has 30% Net Margin on 1,200,000 Top Line in 2015, EP 296: Rob Riggs
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