The Ledger
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Campbell Booked Pitch Meetings With Sequoia and a16z via Cold Email
“I ended up having a meeting with Sequoia, with Andrew Horowitz, and with August Capital, many other, like, firms, again, through just cold email.”
Campbell Hired a Senior Ukrainian Developer for $2,000 a Month
“No, I was no, I find someone in Ukraine, so he was a senior developer with 10 years experience. And because it's Ukraine, I could get someone like him for 2000 dollars per month.”
Campbell Would Sell Reply.io Today for $20 Million to $30 Million
“Again, so we don't plan to send anywhere soon. I think we're too early for that, but like if someone bring as a check right now and decided to sell, so right now, I think this will be like close to 20, thirty millions, but if it's just right now.”
Ukrainian Tech Employees Often View Startup Equity as a Salary Cut
“We provide equity for our employees who work with us longer than a year, and actually, this is not something really popular in Ukraine, so not, not many people know what equity is. Some of them will look at this, like, as a way for us to give them less salary.”
Reply.io Pays an Average of $4,000 Monthly for Ukrainian Developers
“So right now I would say we P on average, close to 4000 dollars per month for developer.”
Reply.io Reached $100,000 in Monthly Recurring Revenue
“So I would, in terms of number, we just had hundred K monthly revenue.”
Reply.io Targets $200,000 MRR Before Seeking Series A Funding
“So I think we'll probably just this, still here, we'll just try to, like work on our numbers and get to numbers that will be more attractive to round A investor, which is closer to 200 K of MMR.”
Reply.io Sustains 16 Percent Month-Over-Month Revenue Growth
“No, it was 16% revenue growth month to month.”
Reply.io Achieved Profitability and Reinvests All Cash Flow
“We've been profitable last four months. So we actually had profitability right now. So we're not burning not burning any money, but as well, we reinvest almost all the profit.”
Reply.io Averages 5 Percent Logo Churn and 3 Percent Revenue Churn
“So if we see it's not in terms of numbers, it would be close to five percent in terms of revenue showing. It would be close to two, three percent since we have a lot of account expansion.”
Reply.io Maintains an Average Customer Acquisition Cost of $200
“Yeah, we know, and this, I would say the average cost would be 200 dollars, but we as well split this gag by different channels from our organic, or is it AdWords, or is it a cold outreach?”
Reply.io Blended Customer Lifetime Value Reaches $1,200
“So lifetime value, if you just take all our customers will be close to Well, hundred dollars.”
Reply.io's Product Hunt Launch Generated $60,000 in Lifetime Value
“Probably we added I said we had a 10,000 visitors from product hunt in the next two days, 600 signups. And I would say at 10% of them we can close. So it was like 60 new customers. If we calculate in terms of lifetime value, I think this will be close to like …”