The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 7 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Turner: Trump is a marketing machine who builds awareness through provocation
“Basically Donald Trump is a marketing machine, and what he's trying to do right now is build, ah, awareness for his brand and continue to do that, and he's doing it by rubbing a few people raw.”
Turner: Paid Speakers Must Author a Book to Establish Authority
“Truth be told, to get paid as a speaker, you really kind of have to have a book. I don't care if it's self-published. I don't care if it's published by a mainstream publisher like my books are, but the bottom line is you really kind of have to have that author…”
Turner: Speaking Is Ancillary Revenue for Vast Majority of Speakers
“If you think that you're going to get rich as a speaker, that's actually not true. Speaking is ancillary revenue for my main business. There are very, very few people who can actually make it just as speakers. Typically, They're extremely famous. Seth Godin co…”
Turner: The typical business book sells 4,000 copies
“So the typical business book sells 4000 copies. That's an honest figure. 4000 copies.”
Turner: Tony Robbins is a business thought leader, not a motivational speaker
“Believe it or not, it's Tony Robbins. The guy is brilliant. I know sometimes people think of him as a motivational speaker. That's inaccurate. He is a business thought leader, and if you aren't into Tony Robbins, he teaches you ways to think about life, think …”
Turner: Guest Lecturing at Universities Creates Credibility for Paid Speaking
“What I started out doing was I reached out to local universities and said, hey, can I come in and do a guest speaking gig? Professors are typically going, great, let me have you come in because it relieves me of the burden. Yeah, you know the drill. I mean, th…”