The Ledger
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Liwer: Coro Founders Received Equity Top-Ups Across Funding Rounds
“So there were top ops along the way. Because it's important to the investors to make sure that the founders stay very engaged, and that's the way a smart investor thinks.”
Virtually all 4,500 ComplyAuto dealerships use Coro's platform
“Went to market and virtually all of their 4500 car dealerships are on our platform today.”
Liwer: Coro embraces partner discounting to leverage sales multipliers
“We're not in the we're not competing with our partners in any way. We actually prefer that our partners win because from our perspective, you know, there is a much, a very strong sales multiplier when you're using partners.”
Liwer confirms Coro's Series D valuation was close to $750M
“The press has confirmed, has stated, ah, we don't say it publicly, but the press said it was seven 50, and they were pretty close.”
Liwer: Coro sees demand spikes in education and automotive
“So right now we're seeing two spikes in education and in automotive and that's because these two industries have suffered a significant amount of attacks in the last couple of years, so they were waking up to the reality and understanding that they need to mak…”
Liwer: Coro costs $15 per user monthly for its platform
“Because it's an all-in-one, it's 15 bucks a month for the entire platform per user, very easy to digest.”
Coro targets nearly 1,000 channel partners by year-end 2024
“We plan to be close to a thousand channel partners by the end of this year.”
Coro lost millions of dollars on a failed partnership
“You know, you get a lot of partnerships that, there's one partnership that cost us millions of dollars and moved nothing.”
ComplyAuto co-brands Coro's cybersecurity software for automotive compliance
“So an example is a company called ComplyAuto. They provide compliance software to the automotive industry. So now they also offer security compliance, and that's really us. We are the underlying issue. It's not white-labeled. It's co-branded, call it.”
Coro raised its per-user pricing from $6 to $8.99
“So last time we spoke, our prices were at about, I think they were about six dollars per user. Now they're at about eight 99 per user.”
Coro's average new customer size grew from 150 to 700 seats
“So now we're seeing Customers that are more in the 700 seat range. Whereas when we last spoke, the range was more about a 152 hundred maybe.”
Coro has seven-figure partner accounts but no million-dollar direct customers
“Well, if you look at our partners like MSPs or master agents, then they would be considered seven digits because they come with a bunch of seats. You know, they come with, you know, three, 4000 seats, 10,000 seats sometimes. So those are big accounts, but as a…”
Coro is actively seeking strategic acquisitions to expand its product portfolio
“We're definitely looking into potential acquisitions to increase our portfolio through acquisition. So both organic and inorganic.”
Coro's ideal customer profile is typically around 600 seats
“Normally our sweet spot is around 600.”
Coro offers free lifetime monitoring, charging only for automated threat mitigation
“So we do have a freemium model. So our freemium model is all about free monitoring for life. And then if you want us to also do the mitigation on your behalf, then that's when you start paying.”
Liwer: Coro drives freemium conversions by surfacing risk alerts requiring remediation
“What we're doing is we're providing them for the first time disability into the real risk environment. So we're, for free, they're being, they're connected to our platform. They deploy us onto their email and onto their endpoints and onto whatever it is that t…”