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Florianópolis is a top cost-effective hub for startup founders
“If you're a startup owner, if you're a founder, Floripa is for sure one of the best cost effective places on earth.”
Content Tools' average employee salary is around $3,000 monthly
“It's around three K dollars. It's really, monthly, of course.”
Content Tools spends $65,000 to $70,000 monthly on total payroll
“A little bit less than that. It's not, not everyone earns three K. Some people are a little bit less. Some people are a little bit more than that. So we are around six to five K, seven K. Okay.”
Content Tools serves 700 companies directly and via agencies
“We have around 300 customers 700 companies using content tools, and many of them through their agencies.”
Content Tools generates $70,000 to $80,000 in monthly recurring revenue
“We have a lot of people pay for the smaller parts of the smaller features, like social features are a little bit less costly. So we are around seven, eight K per month.”
Content Tools founders collectively retain 80% ownership of the company
“Personally all the founders together own 80% of the company.”
Content Tools is growing revenue 10% to 20% month-over-month
“And we also are growing 10 to 20% month over month in terms of revenue.”
Content Tools recently achieved net negative churn for the first time
“Last month we have for the first time negative churn. So that's very exciting for us. Our churn was never that big, you know around Two percent, three percent so not that big, but last month we have, we had more upselling than churn, and that was a really grea…”
Content Tools plans to raise $1.5M to $2M in next round
“Around 2,000,001 million and a half, two million dollars.”
Content Tools targets a $5M to $7M valuation for next round
“I think around five to seven, it's around that.”