The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 10 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Opinion
Braun argues DIY website builders produce crappy sites that users hate
“People do not want to do it in do it yourself mode. Because the websites at the end are crap. You know, when you take a look, you see that, you know, like those websites are crappy, really.”
David Braun Jan 28, 2019 ▶ 8:44 1283 $100m Exit Was $45m Cash Upfront, Using To Launch New $10/mo Website Builder with 3250 Customers
Insight
Charging Customers Proves True Product Value Better Than Freemium Engagement
“The thing that I didn't realize was the discipline of charging is a more honest reflection of creating value for your customers. So we made, I made, and I make so many mistakes, it's kind of laughable, but I certainly missed that in the sense of looking at met…”
Dane Atkinson May 2, 2018 ▶ 18:54 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
Disclosure
Hager: Clutch aims to build a Webflow alternative for enterprise-level applications
“So our goal was basically to build Squarespace or a Webflow or a Wix or one of those products, but that could actually build enterprise level applications.”
Matthew Hager Nov 28, 2020 ▶ 3:23 Front End As a Service, I Predict They'll Be $100m Within 3 Years
Assertion Not checkable as stated
Squarespace Remained Profitable Throughout Dane Atkinson's 2007-2011 CEO Tenure
“The company was always profitable. It's a very strong business model.”
Dane Atkinson May 2, 2018 ▶ 5:14 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
Opinion
Blair: Enterprise websites cannot be built on Squarespace or Weebly
“You can't really build like an enterprise level site on, on Squarespace or Weebly or something like that. Whereas like something like WordPress, you can.”
Ian Blair Oct 24, 2017 ▶ 3:17 822: SaaS: 25 Years Old and $250k+ in MRR, Here's Trick to Starting With No Developers
Opinion
Okunyev was previously skeptical of Wix but found it impressive
“I think Squarespace is, is a great thing. But yeah, it was, I always thought really badly of them, and I've been trying it recently, and I was pretty impressed.”
David Okunyev Dec 28, 2018 ▶ 17:16 1252 Typeform Now At $19m ARR, 50m Forms Each Month, 40,000 Customers
Assertion Supported
Squarespace Generated Over $500K Annually as a Solo Operation
“Oh yeah. And of course a year is definitely making that kind of money.”
Dane Atkinson May 2, 2018 ▶ 3:45 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
Assertion Not checkable as stated
Squarespace Achieved Three-Month Customer Acquisition Payback Periods Before 2011
“Yeah, actually it's gotten harder being a SAS these days, but certainly back then we would be able to return money, you know, three months from advertising.”
Dane Atkinson May 2, 2018 ▶ 5:59 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
Disclosure
Dane Atkinson Tried to Acquire Squarespace Before Joining as CEO
“I tried to find a way to buy him, but he's way too smart.”
Dane Atkinson May 2, 2018 ▶ 2:13 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
Disclosure
Donuts operates as a wholesale domain registry for retail registrars.
“We are a wholesaler and we will sell to a retailer such as HostGator or Squarespace or Goaty.”
Bruce Jaffe Apr 23, 2018 ▶ 3:11 1003 With $150m Raised, He's Sold 3m "Weird" Domain Names
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