Disclosure certainty 4/5 debate potential 1/5

Zach Smith: Funded Today generated $8 million in 2015 revenue

Zach Smith · People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today · Feb 8, 2016 · at 14:58

Funded Today CEO Zach Smith shares the agency's 2015 revenue figures with Nathan Latka on The Top.

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“About eight million.”

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More from Zach Smith

Disclosure
Zach Smith: Funded Today charges a 35% commission on crowdfunding campaigns
“Our standard percentage is 35% across the board.”
Zach Smith Feb 8, 2016 ▶ 11:47 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
Assertion Not checkable as stated
Smith: Funded Today gets 30% opt-in rates on pre-launch product pages
“We were getting about a 30% opt-in rate, so.”
Zach Smith Feb 8, 2016 ▶ 5:00 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
Prediction Not checkable as stated
Smith: Instagram is the next big advertising channel for crowdfunding
“Pinterest is actually starting to take up some effort, and Instagram is the next big thing, in my opinion.”
Zach Smith Feb 8, 2016 ▶ 5:39 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
Prediction Not checkable as stated
Zach Smith: Funded Today aims to double revenue to $16M in 2016
“We'd like to double that, and we think it's very realistic.”
Zach Smith Feb 8, 2016 ▶ 15:02 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
Assertion Not checkable as stated
Smith: Funded Today pays 10 to 65 cents per click for leads
“Oh, we don't talk too much about our margins and things of how we do it, but I would say on the low ball, at 10 cents a click, on the high ball, 60, 65 cents a click, so.”
Zach Smith Feb 8, 2016 ▶ 4:45 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
Disclosure
Funded Today operates on a three-tier model of paid media, press, and networking
“We kind of say we're a three-tiered system where we focus on paid media, landing press, and then we call it cross collaborations or networking, and that's essentially the pre-launch.”
Zach Smith Feb 8, 2016 ▶ 7:58 People Hire Him Behind The Scenes to Launch Their Crowdfunding Campaigns, $40m Raised with Zach Smith of Funded Today
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