Most Live Event Venues Only Know 1 in 10 Audience Members
Ed Vincent · Festival Version of ClassPass Targeting $500k Seed, 1000's of Consumers, 100's of Events · Jun 11, 2020 · at 3:49
Ed Vincent, founder of FestivalPass, explains consumer data fragmentation across live event venues outside major operators like Live Nation.
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“Only one in 10 in venues, most venues, they only know one in 10 people in the audience.”
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