Vincent: FestivalPass media partners control tens of millions of emails
Ed Vincent · Festival Version of ClassPass Targeting $500k Seed, 1000's of Consumers, 100's of Events · Jun 11, 2020 · at 10:51
Ed Vincent, founder of live event subscription marketplace FestivalPass, explains the startup's early marketing channels and customer acquisition strategy to Nathan Latka.
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“So we have some media partners that have tens of millions of emails that they're going to use on our behalf as we go into 2020 to engage on a local level to drive people.”
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