SaaS prospects must earn product demos rather than receiving them automatically
Scott Sambucci · SalesQualia SaaS Secret Weapon, Helping 35 Founders Scale Pipeline, $1m+ Run Rate · Feb 24, 2021 · at 12:29
SalesQualia founder Scott Sambucci discusses B2B SaaS sales qualification practices with Nathan Latka.
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“Demos are not always the best indicator. That's more of a vanity metric in your sales pipeline. So, you know, even on websites, it's like, hey, click here to request a demo and founders say, well, somebody requested them. I have to give them a demo. And our perspective is, no, they actually have to earn the demo. They have to deserve the demo.”
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