Heather Marie, founder and CEO of Shoppable, walks host Nathan Latka through Dove's website to demonstrate Shoppable's embedded e-commerce infrastructure.
0:00 / 0:24exact quote · 24.2s
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“Once you get get into product detail pages everything you see here is powered through Shoppable. So without Shoppable an incredible brand like Dove didn't have the ability to sell products from Walmart and Walgreens and Target and all their favorite retailers on their own website. They had to redirect consumers off their site.”
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Insight
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Disclosure
Shoppable generates more than $500,000 in monthly revenue
“More.”
Heather MarieJul 20, 2017▶ 19:18726: This $500k/mo+ Entrepreneur Says Key is Minimizing Expenses
AssertionSupported
Shoppable bootstrapped its marketplace by launching with The Wall Street Journal
“We actually launched the technology with the Wall Street Journal during the holidays, and by having them on board, they actually You know, as someone with the Wall Street Journal, that caliber of branding and that, that type of company was able to bring in a b…”
Heather MarieJul 20, 2017▶ 3:29726: This $500k/mo+ Entrepreneur Says Key is Minimizing Expenses
AssertionNot checkable as stated
Shoppable's catalog has grown to nearly 30 million products
“We don't share specific transaction level, but as far as like on the product catalog side of things, we have grown to just under thirty million products across the whole platform.”
Heather MarieJul 20, 2017▶ 4:36726: This $500k/mo+ Entrepreneur Says Key is Minimizing Expenses
Disclosure
Shoppable charges a five-figure annual customer license fee
“It's typically, I mean, it's an annual license, so it's, and it's typically in the five figures.”
Heather MarieJul 20, 2017▶ 8:29726: This $500k/mo+ Entrepreneur Says Key is Minimizing Expenses
Disclosure
Marie saved a two-year personal cash runway before launching Shoppable
“I wanted to make sure I could go for two years without taking a dime. And I wanted to kind of overestimate what everyone else says. And then just plan because, you know, nothing else, you're sitting on extra cash, which is, you know, never a bad place to be in…”
Heather MarieJul 20, 2017▶ 12:57726: This $500k/mo+ Entrepreneur Says Key is Minimizing Expenses
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