Assertion certainty 3/5 debate potential 1/5

Lynch: GoPro raised $6M to $8M early on and rarely spent it

Ron Lynch · How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8 · Feb 26, 2016 · at 3:59

Ron Lynch discusses the early financing of GoPro through founder Nick Woodman's family venture capital connections.

0:00 / 0:06exact quote · 6.1s
720p mp4 · rendered on demand · StarZero watermark
“So they raised I think about six, eight million dollars, and they rarely tapped into that money.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Ron Lynch

Insight
Lynch: Direct TV Sales Drive 6x to 7x Product Sales at Retail
“And for every one you sell on TV, you sell six or seven at retail once you open the retail doors.”
Ron Lynch Feb 26, 2016 ▶ 10:40 How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8
Opinion
Early GoPro was a mediocre pinhole camera saved by great mounts
“When we found GoPro, it was what I'm going to call a mediocre camera with great attachments. It was almost a pinhole camera, and the camera that you're, that we all buy today with GoPro is super advanced compared to where they started, but they always had grea…”
Ron Lynch Feb 26, 2016 ▶ 2:39 How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8
Assertion Not checkable as stated
GoPro drove $250K weekly revenue on $100K remnant TV ad spend
“We, if we spent a 100,000 dollars a week, we could anticipate selling 200 to 250,000 dollars of cameras.”
Ron Lynch Feb 26, 2016 ▶ 10:03 How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8
Assertion Partly supported
Lynch: GoPro grew revenue from $600k to $600M in five years
“It probably went tenfold. Yeah, I guess it's probably about tenfold a year. There's about a five-year process, and they started it 600,000. So the next year would be six million, and the year after that would be about 50, sixty million. Then it jumped up to ma…”
Ron Lynch Feb 26, 2016 ▶ 13:04 How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8
Assertion Not checkable as stated
Lynch: 60% to 70% of TV Viewers Filled Out GoPro's Contest Funnel
“I would say probably 60 to 70% of folks filled out that data.”
Ron Lynch Feb 26, 2016 ▶ 8:04 How GoPro Went from $300k to $600M In Sales in Weird Way with Ron Lynch Ep 8
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.