Alvaro Larrinaga, founder of Be Pretty, breaks down the platform's customer acquisition cost per salon.
0:00 / 0:03exact quote · 3.9s
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“No, it's a 125 dollars, more or less, per salon.”
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More from Alvaro Larrinaga
AssertionNot checkable as stated
Larrinaga: Be Pretty has 3,500 paying salon customers across Latin America
“We have 3500 beauty salons all over Latin America.”
Alvaro LarrinagaMar 31, 2020▶ 1:331711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
Disclosure
Be Pretty charges salons 8% to 9% commission, averaging $85 monthly
“We charge them, it's around eight to nine percent of all the beauty services they do through our platform, and that's approximately in US dollars, that's 80 dollars a month, 90 dollars a month per salon, depending on the markets, but that's an average.”
Alvaro LarrinagaMar 31, 2020▶ 3:141711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
AssertionNot checkable as stated
Larrinaga: Be Pretty grew revenue 3.6x year-over-year
“We grew three times. A bit more. It's 3.6 times exactly our year growth. We opened two new markets this new year.”
Alvaro LarrinagaMar 31, 2020▶ 4:441711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
AssertionNot checkable as stated
Larrinaga: Chile is Be Pretty's best market with 1,400 salons
“Today it's still our best market, but we have 1400 salons.”
Alvaro LarrinagaMar 31, 2020▶ 6:211711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
AssertionNot checkable as stated
Larrinaga: Be Pretty has reached break-even in Chile
“Chile, it's a market we are already on a break even.”
Alvaro LarrinagaMar 31, 2020▶ 9:141711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
AssertionNot checkable as stated
Alvaro Larrinaga: Be Pretty burns $100,000 per month
“A hundred grand a month.”
Alvaro LarrinagaMar 31, 2020▶ 9:351711 3500 LatAm Salons Pay Him $3.2m in ARR for Customers
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