Russ Perry, founder of Design Pickle, shares the company's historical annual revenue trajectory with Nathan Latka.
0:00 / 0:07exact quote · 7.4s
720p mp4 · rendered on demand · StarZero watermark
“We did 300,000 our first year. You want to just go through all the years? 300,000 1.4, 4.2, 10.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Russ Perry
AssertionNot checkable as stated
Perry: Design Pickle pays offshore talent double the local average wage
“Our teams are in markets. I call them emerging markets where they are, you know, on average making three to four dollars an hour if they want to get a job where we'll start at six to seven dollars an hour. So we're three X-ing their take home, still fractional…”
Russ PerryJun 1, 2020▶ 6:42DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
Opinion
Perry: Creatives cannot make a viable living on Fiverr or 99designs
“You can't make a living working on a marketplace. Like, you can't make a living cobbling together jobs off Fiverr or 99 designs, and that's where a lot of those companies get their teams from, their labor.”
Russ PerryJun 1, 2020▶ 7:30DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
Disclosure
Perry: Fiverr casually explored acquiring Design Pickle for $20M in 2019
“The first round was two or three million. The second round was twenty million. And then I said no to both... There weren't any term sheets. These were casual conversations.”
Russ PerryJun 1, 2020▶ 22:05DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
AssertionNot checkable as stated
Perry: 100% of Design Pickle's 470 employees are outside the US
“470.”
Russ PerryJun 1, 2020▶ 7:11DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
Insight
Perry: Moat comes from managing complex workflows at scale, not labor arbitrage
“That's the boat. It's managing that, not just finding some cheaper designers compared to US and reselling their time.”
Russ PerryJun 1, 2020▶ 10:29DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
AssertionNot checkable as stated
Perry: Design Pickle maintains roughly 50% retention in first year
“So of the first year year zero through, or month zero through 12, it's gonna be Around 50%.”
Russ PerryJun 1, 2020▶ 14:26DesignPickle: Bootstrapped, $10m Revenue, Helping 3,000 Brands Get Design Work Done
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.