Seidman: Yapp targets ARPU and enterprise expansion over app count
Maria Seidman · 804: SaaS: Yapp Passes 80,000 Events Powered · Oct 6, 2017 · at 12:37
Maria Seidman, CEO of Yapp, explains the company's growth strategy to Nathan Latka after discussing cumulative event volume metrics.
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“We're not necessarily focused on the number of apps and that's how we count it, not necessarily events, but we are focused on increasing our average revenue per user, and we are focused on going further and further deeper into the enterprise.”
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