Gerald: Small businesses need enterprise software more than large corporations do
Bastin Gerald · 892 SaaS: How he Sold 80,000 Seats at $10 a pop · Jan 2, 2018 · at 1:36
Bastin Gerald, founder and CEO of Apptivo, explains why he built an integrated business software platform targeted at small businesses rather than large enterprises.
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“Small businesses need the, need them more than enterprises in my opinion because they're juggling like too many balls.”
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More from Bastin Gerald
Gerald: Apptivo experiences roughly 15% annual churn
“You know, if you look at churns, probably like, you know, in the, you know, 15%.”
Gerald: Apptivo has taken no institutional venture capital
“We've I mean, mostly bootstrapped, and then we've raised some capital from private investors. We've not done any Venture investment yet, like an institutional investment yet.”
Gerald: Apptivo has raised close to $3.5 million
“So we've raised close to three and a half million so far.”
Gerald: Apptivo serves over 200,000 businesses worldwide
“We are over 200,000 businesses worldwide.”