Disclosure certainty 4/5 debate potential 1/5

Parker: Swag.com raised under $4 million total before acquisition

Jeremy Parker · CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins · May 20, 2022 · at 4:35

Jeremy Parker, co-founder and CEO of Swag.com, discusses the company's capital efficiency and fundraising history with Nathan Latka.

0:00 / 0:02exact quote · 2.4s
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“Yeah, we raised less than four million all in.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Jeremy Parker

Disclosure
Parker: Swag.com limits categories to top 25 items to prevent choice paralysis
“So we're very curated. So we don't offer thousands of mugs or thousands of water bottles. It's really the top of what's out there. So the top 20, top 25, it makes sure that people actually get stuff that they want to hold on to, not in the trash, but it also m…”
Jeremy Parker May 20, 2022 ▶ 1:09 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
Prediction Not checkable as stated
Parker: Swag.com on track to surpass $60M sales in 2022
“We're on track to do more than sixty million this year in sales.”
Jeremy Parker May 20, 2022 ▶ 2:24 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
Disclosure
Parker confirms Custom Ink acquired Swag.com for over $20M
“Yeah. I think it's safe to say that.”
Jeremy Parker May 20, 2022 ▶ 13:54 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
Assertion Not checkable as stated
Parker: Swag.com grew over 100% every year since launch
“Since we launched, we've grown over a hundred percent every year.”
Jeremy Parker May 20, 2022 ▶ 2:20 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
Assertion Not checkable as stated
Parker: 80% of Swag.com sales concentrate in 300 SKUs
“We have about 5000 SKUs on the site, but about 80% of our products are within about 300 SKUs.”
Jeremy Parker May 20, 2022 ▶ 2:36 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
Disclosure
Parker: Swag.com has zero outbound sales reps
“We have zero outbound salespeople at this point.”
Jeremy Parker May 20, 2022 ▶ 3:54 CustomInk Paid Over $20m for Swag.com, Will do $60m+ This Year, 30% Margins
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