Gabriner: RollWorks expands customer base by 10% month-over-month
Toby Gabriner · 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months · Dec 18, 2018 · at 13:19
AdRoll Group CEO Toby Gabriner shares customer acquisition metrics for their new B2B product division, RollWorks.
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“So we've been scaling about 10% a month in terms of new customers.”
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More from Toby Gabriner
Gabriner: RollWorks quickly surpassed $2 million in ARR after launch
“The way I would look at it, Nathan, is, is what we've already tipped over into over two million dollars in ARR.”
Gabriner: AdRoll has 37,000 clients, 80% of which use self-serve
“We operate in a 120 different countries. We've got 37,000 clients on our platform. 80% of them are self-serve.”
Gabriner: AdRoll sees double-digit revenue growth on $300M run rate
“We're seeing good double digit percentage growth.”
Gabriner: RollWorks has 1.2B digital profiles and over 300M emails
“What we've got are 1.2 billion digital profiles we have north of three hundred million emails”
Gabriner: RollWorks launched by migrating around 200 existing AdRoll customers
“We launched it with about 200 customers, so I think it's important, you know, going back to the heritage, we, it was one of the fastest growing segments in the company and we really saw an opportunity to lean in. We brought over about 200 customers”