Adrian Casey is the founder of Pipelyne, a lead-conversion SaaS platform for home service businesses spun out of his HVAC business.
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“And because the customer is being rewarded for submitting their information, i.e. They get to see an estimate, we're seeing an average of 220% increase in, in leads for people using our form.”
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More from Adrian Casey
Opinion
Casey: Shopify and Magento fail the needs of service-based businesses
“When we started initially, we looked at existing software in the market, all the way from lead generation forms through to actual e-commerce platforms like Shopify, Magento, et cetera. And what we realized is that they were very much focused on product-based b…”
Adrian CaseyMar 13, 2022▶ 2:17Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
PredictionNot checkable as stated
Swyft Energy projects €10M revenue for 2022 after Covid slowdown
“We did about two million in our first year, up to five in the second year, and then we were on track to do 10, and then COVID hit. So we should be back up at around the ten million mark this year.”
Adrian CaseyMar 13, 2022▶ 2:51Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
AssertionOpen · timeframe Mar 2022
Pipelyne raised a €1.5M seed round in late 2021
“And before Christmas, we raised 1.5 million for Pipeline.”
Adrian CaseyMar 13, 2022▶ 5:11Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
Disclosure
Pipelyne plans to monetize via GMV take rate and embedded financing
“On the Swift energy side, we're working with a third party. But that is a big part of the market opportunity that we see is one percentage of GMV when we launched the e-commerce store and to the actual financing piece as well.”
Adrian CaseyMar 13, 2022▶ 11:06Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
AssertionNot checkable as stated
Swyft Energy employs nearly 100 staff and contractors in Ireland
“One of the largest in Ireland is nearly a hundred people now between full-time staff and actual contractors.”
Adrian CaseyMar 13, 2022▶ 2:09Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
Disclosure
Founders split holding company 50/50 to own service business and SaaS
“Swift Holdings owns a hundred percent of Swift Energy and a hundred percent of Pipeline and myself, my co-founder split Swift Holdings, 50, 50.”
Adrian CaseyMar 13, 2022▶ 4:48Pipelyne Is Pre Launch SaaS with $50k ARR, Boiler Installer Company Spinout
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