iZooto's customer acquisition cost ranges from $1,200 to $1,500
Vivek Khandelwal · 1218 This Browser Notification Company Just Hit 400 Customers, $600k ARR · Nov 24, 2018 · at 10:43
Vivek Khandelwal, founder of browser push notification platform iZooto, discusses customer acquisition cost metrics with Nathan Latka.
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“We spent close to about, I think, 1012 200 to 1500 dollars on a monthly basis.”
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More from Vivek Khandelwal
iZooto generates $54K monthly SaaS and $55K ad monetization revenue
“SaaS is about 54,000 right now. The non-recording revenue has again been fairly consistent and recurring as well, but again, because it's not really classic classic revenue, that's about another 55,000 dollars.”
iZooto experiences approximately 5% monthly logo churn
“We've been sort of able to control churn now so far to about yeah probably about five percent, right, of our yeah, On a monthly basis, right?”
iZooto operates with net negative revenue churn
“Okay, from a revenue point of view, we have net negative churn as of now.”