Inspired Marketing achieved an 80% customer email match on Facebook
Sean Malarkey · Getting 20,000 Buyers for Your InfoProduct with Sean Malarkey of LinkedInfluence Ep 17 · Feb 29, 2016 · at 13:16
Sean Malarkey, co-founder of Inspired Marketing, explains his early paid customer acquisition strategy and Facebook audience matching.
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“What we did to start was took our existing customer list, uploaded it to Facebook... When we uploaded it, we had 80% of our emails. Let's just say it was an 80,000 number. 80,000 numbers had a match.”
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